In the 1950’s beef cattle performance breeding was revolutionary. A pioneer in that concept was Dr. Jay Lush at Iowa State University. Martin Jorgensen Jr. at Jorgensen Land and Cattle was one of the first cattlemen in America to embrace Dr. Lush’s concepts, and today, the Angus herd at Jorgensen is unmatched for performance beef cattle genetics. The Jorgensen’s are based in Ideal, South Dakota, where the family has created a thriving enterprise of top Angus genetics for customers around the world.